Emma Raducanu’s Andy Murray snub and the real financial implications of decision
Emma Raducanu could still top the money charts in the future despite her controversial decision to pull out of competing alongside Andy Murray at Wimbledon.
Despite leaving Andy Murray high and dry at Wimbledon, it is suggested Emma Raducanu’s finances will remain healthy and undamaged going forwards. The abrupt withdrawal of the 2021 US Open champion from her arranged mixed doubles match with Murray delivered a bitter conclusion to his Wimbledon career. However, despite grumblings among tennis pundits, fans and colleagues, Dr. Rob Wilson contends the Raducanu’s financial prosperity won’t suffer as a result.
Wilson told OLBG (via The Mirror): “I don’t think you could describe what Raducanu did as a snub on Andy Murray, and she’ll lose revenue as a consequence of that.” He added: “The reality was she was progressing well, in the singles it was a much better performance than we have seen in the last year or so.
“That obviously equates to more progression personally and the revenue benefits that come with that. Obviously, had she progressed with Murray there would have been some short-term benefits to that, perhaps with some additional endorsements, but long-term I think it won’t have done any damage to her brand.”
In spite of the heartbreak for British tennis fans hoping to see two generations shining together at SW19, it seems the 21-year-old won’t be short of opportunities. Her run to the fourth round of the women’s singles at Wimbledon was her best Grand Slam result since triumphing at Flushing Meadows nearly three years ago.
Despite missing out on the initial wild card for the Australian Open, Raducanu is predicted to remain one of Britain’s wealthiest tennis stars due to her numerous sponsorships and brand deals. Commenting on her singles progress at SW19, Wilson went on to say any suggestion the Briton’s earnings will be hit have been overblown.
“The fact she was going to play with him in the first place perhaps gave them both a bit of benefit but the reality is she won’t have lost out too much at all,” he added. “Her earnings last year were around £10million with tax of around £2m. Her net worth increased significantly as a result. If she performs well this season, I would expect she can double that amount with relative ease.”
Murray, 37, also boasts some impressive financial credentials, with an estimated net worth of £79m. Although his on-court earnings may soon cease, partnerships with brands such as Castore, Head and Under Armour are expected to continue boosting his income.
However, the future looks bright for Raducanu, who is expected to regain her earning potential once the dust settles from her Wimbledon controversy. The young star, with a reported net worth of around £10m, is said to be planning to bypass the Paris Olympics, prioritising competing for her second US Open title later this year instead.